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it’s all in the experience

Lately I am thinking about moving onto bluetooth for music listening and call answer, but I am always blocked on what to do or choose.

I love products made by apple, but I didn’t consider the airpods to be an option. Too high priced, not necessarely so good, bla bla bla.

I started looking at bluetooth earphones, then moved onto more pricey ones, like the plantronics backbeat.

Today I decided to take a look at the airpods, and the first thing I noticed, that I never really discovered before, is that they automatically switch based on what you’re doing.
Like: you’re listening to the mac? They play the mac music. You receive a call? You hear the call, and so on.

All the pieces of the puzzle went back together in place.
Lately apple decided to not entirely disable the bluetooth/wifi. Now the reason is even more clearer. It’s partly because of this too. It’s the seamless experience they’re after. Something that cannot be found in any other product. 

Such seamless context switch is something only apple products actually produce, and while at first sight the airpods might seem like a simple bluetooth earphone, they’re much more than that, but it’s not that visible.
And here lies the apple’s magic.