keep your promises

Promises are a real thing. Even though many of us might interpret them as volatile, less interesting, and sometimes feel they are a burden, they are not Promises are great element to define how much you respect your word, how much you care about what you say and how you say it. The way you […]

marketing without gifting

One of the things I’m learning as an entrepreneur is understanding when marketing works and when it’s fake. Many companies spend a lot in marketing and advertising. I respect them, but I find myself thinking that advertising makes the game more complex than it should. When you invest into a worthy product and you stand […]

today almost anything attracts attention

Facebook, twitter, amazon, aliexpress. Whatever the website, they have algorithms to show things you’re interested to and keep you navigating, searching, etc. They all have features to keep on site, because their business depends on it. But what are they giving back? Your attention (and your time) is worth it, at least for you, so […]

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